Here we share our tips and tricks on strategy, communication and design.

Templates; de voor- en nadelen

Het belang van goede fotografie

The influence of psychology on web design

Psychology and web design; two terms that you don't often see mentioned in the same breath. Yet, there is an important link between the two that should not be underestimated. A good website is much mo...

Let's play a round of Stratego together

The word "strategy" originated from the Greek word "strategos" (military leader or general), which in turn comes from the words "stratos" (army) and "agos" (lead). Strategy was thus seen as the 'art' ...

Compare your company to an animal!

In strategic branding sessions, we regularly ask the question: ''If your brand were an animal, what kind of animal would it be?'' And we don't do so without reason. To differentiate yourself as a comp...

Critical thinking as a strength

A beautiful design alone won't get you there. It is an eternal shame that this thought still exists. But it is not surprising: a corporate identity is the most tangible piece when it comes to establis...